Lisa Woodruff, host of the Organize 365 podcast, has built an impressive business around a podcast that has generated more than 25 million downloads and 700+ numbered episodes since launching in 2014. But her journey to becoming a successful podcaster and entrepreneur wasn't exactly a straight line. Lisa shares why she chose audio over video, how she's continued generating fresh content after more than 1,000 episodes, and how her business has evolved every few years. We also talk about the importance of understanding your strengths, creating space to think, building a business around what works for you, and what Lisa would tell herself before recording that very first episode.
We Cover:
Why Lisa chose to launch an audio podcast instead of creating YouTube videos and how that decision shaped her connection with listeners.
How she has generated more than 1,000 podcast episodes through different formats, recurring series, and fresh content ideas.
The evolution of Organize 365, from an in-home organizing business to a successful podcast, online education platform, physical products, and research-based framework.
How Lisa finds time to think strategically, stay ahead on content, and recognize which marketing strategies are actually working.
Why understanding your strengths, trusting your gut, and being willing to evolve are essential to building a sustainable business.
